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WORKSPACE / GROWTH PLANNING

Growth Spend SimulatorScenario studio

Explore the return on your next acquisition investment.

Private workspace Calculations stay on your device

Assumptions

01

The initial values are fictional examples. Replace them with your estimates.

One upfront spend, not a monthly budget.Use the same cost basis as your proposed budget.
After direct service costs, before acquisition spend.97% retention means 3% of remaining customers leave each month.

Your entries stay in this page. There is no account, upload or background data transfer.

SCENARIO OVERVIEW

Your scenario

Example
Expected new customersBudget ÷ acquisition cost
Contribution generatedBefore acquisition spend
Contribution less acquisition spendNot net profit or available cash
Contribution paybackFirst month cumulative contribution covers spend

Path to payback

Cumulative contribution
Base caseDownsideAcquisition spend
Hover over the chart or focus a month to inspect both scenarios.
Monthly breakdown Inspect the numbers ↗
MonthContributionCumulativeLess spend
How the model works and what it leaves out

Both models acquire one cohort at the start. No new cohorts, taxes, financing, fixed overhead, expansion revenue or changes in price are included. Fractional customers are expected values, not actual people. Payback uses month-end contribution and does not model collection delays, inventory commitments or bank balances. This is a scenario estimate, not a forecast or an affordability assessment.

03 / Turn assumptions into evidence

Which assumption needs checking first?

Bring your acquisition costs and contribution data to a conversation about your next growth decision.

Discuss this scenario ↗